Yotpo Integration

Integration Summary

The Wishlist Plus application captures shopper actions and insights, and thanks to the Yotpo SMS & Email integration, provides incredible context to all customer-facing communications. With this integration, relatively complex tasks such as sending Wishlist notifications through email and SMS aren’t just simplified, but also incredibly effective. In fact, several Swym merchants have driven significant lifts in conversions with such implementations.

Here’s a brief overview of the possibilities that are opened up by the Wishlist Plus and Yotpo SMS & Email integration:

• Personalized campaigns on SMS and email based on shopper intent.
• Send reminders about Wishlisted products through email or SMS with the Wishlist Plus integration.
• Notifications for adding products to Wishlist and inventory based notifications
• Campaigns for products that have customer interest or have been saved for later
• Event-triggered price drop campaigns for wishlist products
• Event-triggered low stock alerts for wishlist products

Scope of Integration

The integration between Wishlist Plus and Yotpo SMS & Email enables merchants to leverage their Yotpo SMS & Email account to trigger and send SMSes or emails that originate from Swym Wishlist Plus through their Yotpo SMS & Email. The alerts could be simple reminders that can be scheduled with a time delay, or real-time updates such as low stock or price drop.

These alerts can be highly personalized based on each customer’s individual context. By integrating with Yotpo SMS & Email, merchants can publish user context based on predefined Swym triggers to Yotpo SMS & Email, and automate SMSes or emails to engage customers based on that context.

How to connect Wishlist Plus with Yotpo SMS & Email

Swym’s Wishlist Plus lets you integrate with Yotpo SMS & Email to send out various types of SMS and email campaigns based on your shoppers’ wishlist actions. If you want to use this feature, follow the simple steps in this document to integrate the two platforms.

In order to enable this integration, you need to be on the Swym Pro plan or above and have an account with Yotpo SMS & Email.

Configuring Yotpo SMS & Email integration on Swym Admin for Wishlist Plus

Step 1:

Log in to Swym Admin and log in and click on ‘Integrations’ under the ‘More’ section in the menu on the left-hand side (you can also click on this link and move on to Step 3 directly, after logging in to Swym Admin)

Step 2: Next, click on the ‘Configure’ button in the Yotpo card.

Step 3:

On the screen that opens up, click on the ‘Connect’ button in the Wishlist Plus Card

Step 4:

This will redirect you to the Yotpo login page if you’re not logged in. Please enter your credentials here to log in.

If you’re already logged in, clicking on connect will take you to the permissions page (mentioned in the next step)

Step 4:

Grant the necessary permissions by clicking on the ‘Next’ button and then the ‘Connect’ button

Step 5:

Once you grant the permissions, you will be redirected back to Swym Admin. On this page, you can choose the triggers for which you want to send events to Yotpo SMS & Email (i.e. choose the types of notifications/alerts you want to send through this integration). Once you’ve made your choice, click on the ‘Save’ button to the top right-hand corner of the screen

That’s it! You’ve successfully set up the connection between Wishlist Plus and Yotpo SMS & Email. The triggers you set up in the previous step will be sent to Yotpo SMS & Email as events!

Note: In order for email or SMS campaigns to be sent to shoppers, you need to set up flows for each of the triggers you’ve enabled in Step 5 on Yotpo SMS & Email. Please see the section below for details on how to setup for Wishlist Plus in Yotpo SMS & Email

We support the following triggers with Yotpo SMS & Email Integration. 

• Automatic alert when a product is added to Wishlist
• Automatic Wishlist Reminder alert
• Automatic Saved for Later Products alert
• Automatic Saved for Later Reminder alert
• Price drop and low stock alerts on wishlist items
• Sharing of Wishlist
• Wishlist Sign-Up Confirmation

Configuring Swym Wishlist Plus Flows in Yotpo SMS & Email

For each flow you create on the Yotpo platform, there are shortcodes that can be used in “Actions” and in “Conditions”, which we’ve listed below, along with a snapshot of a sample flow.

Flow for “Item added to Wishlist”

Flow for “Wishlist Reminder”

Flow for “Saved for Later Reminder”

Flow for “Low Stock alert”

Flow for “Price Drop alert”

Flow for “Wishlist Share”

Flow for “Wishlist sign up confirmation” (only email)

Disabling Yotpo SMS & Email in Wishlist Plus

If at any point, you want to stop events from being sent to Yotpo SMS & Email, click on ‘Disable’. This will retain your settings but will stop information from flowing into Yotpo SMS & Email from the Wishlist Plus app temporarily. 

Uninstalling Yotpo SMS & Email in Wishlist Plus

If you want to completely sever the connection between Yotpo SMS & Email and Wishlist Plus, click on ‘Uninstall’. Please note that this will revert the permissions and also disable any triggers you’ve set up.